Top 10 free WooCommerce plugins for 2020
Posted on Thursday, 5 December 2019
WooCommerce is one of the most popular WordPress plugins and powers around 27% - 29% of all online stores, with ~500,000 active domains and over five million active installs.
- WooCommerce stores have sold at least $11.8b worth of products and services this year across 500k active stores.
- It powers 27% of the top 1 million eCommerce sites and 93.72% of all WordPress eCommerce stores.
- Over 80 million total downloads (at time of writing).
- Supported by an extensive and comprehensive library of plugins and themes both on WordPress.org and paid-for websites such as Themeforest.
Although the standard plugin is a fully-featured eCommerce platform, it can't do everything. This blog post covers our ten favourite free WooCommerce plugins for winter 2019 and into 2020 to enhance your online store and build a reputable brand.
These extensions should further improve your store's traffic, revenue and appeal without spending a penny.
#1 YITH Essential Kit for WooCommerce 1
YITH Essential Kit for WooCommerce is a whole host of useful plugins by the famous WooCommerce plugin author: Yithemes. It's a lot like the well-known Jetpack plugin, but for WooCommerce. Included plugins add features such as infinite scrolling, product wishlists, live chat, advanced reviews and lots more. There's too much to list here.
Best of all, it's a fully modular extension. Therefore, you only need to enable the features you want to use, so it won't bloat your website with stuff you don't want or need.
#2 Stripe Payment Gateway
Years ago, the only payment gateway available to WooCommerce stores was PayPal Standard, which wasn't ideal for many businesses as the user was redirected to the PayPal website. Now, we have the Stripe Payment Gateway plugin. This allows your customers to make onsite payments which appears more professional.
With Stripe, you're able to accept card payments within your store directly, and you can install the plugin within the WooCommerce installation wizard at the click of a button. Their service is secure and used by many companies, small and large, all around the world.
#3 WooCommerce Direct Checkout
Amazon introduced the 'Buy Now' button a few years ago to make it easier for customers to log in, buy something, and then leave the app or website in as little time as possible. WooCommerce Direct Checkout brings the same functionality to your WooCommerce store to make it quicker for your customers to make a purchase and simplifying the checkout process.
Using Direct Checkout, you can streamline the checkout process even further by adding a 'Checkout' button on the shop page. So, if your customer knows what they want, they can skip the product page entirely.
Considering that this plugin takes just a minute or two to configure, we highly recommend it for most WooCommerce stores.
#4 Netzero for WooCommerce
Climate change is a big thing in the news at the moment with scientists expecting a massive change in our environment over the next hundred years. As a result, more tree planting and carbon offsetting are required to help combat this imminent global threat.
Netzero for WooCommerce is a free plugin and service that gives your online store the power to plant trees and offset customer deliveries. Planting trees doesn't need to cost you any money either by giving the customer the option to add it to their order. The service is free, with no setup or monthly fees.
By adding this plugin to your store, you can reap the rewards of a positive environmental image, useful when promoting your business on social media and trying to build a reputable brand.
#5 Mailchimp for WooCommerce
Mailchimp is one of the most popular all-in-one marketing platforms on the web, giving you the tools to acquire and retain customers while building your brand. Mailchimp for WooCommerce is their official plugin to integrate their services into your website. You'll be able to add customers to a mailing list after specific actions on your website, view data on your marketing performance, sync audience and purchase data and more. It truly is a comprehensive set of tools for marketing your online venture.
Mailchimp is one of the most flexible and extensible marketing platforms on the web.
Please note: It appears this plugin has had some problems over the last 12 months but has recently been updated to address some of the more critical issues.
#6 Advanced Shipment Tracking for WooCommerce
If you're selling physical products, shipment tracking is a must-have for your customers. In modern retail, customers want to know when they can expect to receive their order.
Advanced Shipment Tracking for WooCommerce lets you keep your customers updated through their "My Account" page and email.
More importantly, the plugin integrates with over one hundred shipping providers, including most of the big names you're already familiar with. It can also sync with TrackShip for more flexibility, but you may need to pay for this if you need over 50 trackers.
Finally, this advanced tracking plugin adds a new 'Delivered' order status into the WooCommerce dashboard. Using TrackShip, this can even be automated, leaving you with less manual work to do on your store.
Customising the existing WooCommerce checkout process can be a fantastic way to improve user engagement and drive more sales through your store. Cartflows not only customises the checkout, but it also replaces it with your custom checkout built with any WordPress page builder (although, Gutenberg is not currently supported).
Not only does it allow you full customisation of your checkout, but it also gives you the power to create checkout funnels. Funnels are a powerful way of cross and upselling products. For example, if someone is buying a handbag, you could offer a special offer on a matching purse.
Even though this plugin changes the checkout process completely, it's worth pointing out that it is compatible with most plugins.
#8 Gift Up! Gift cards for WooCommerce
Offering gift cards to your customers is a great way to introduce new people to your online store. Gift up! is a free plugin that does just that. They don't charge setup or monthly fees but take a small cut of all gift cards sold. However, they handle the payment and delivery for you, so you're able to focus on the other aspects of your business.
#9 Table Rate for WooCommerce by Flexible Shipping
Table rate shipping is the concept of calculating the shipping costs for the weight and/or the cart total of an order. This is useful for any online business that sells a variety of physical products of different weights and sizes (such as a pet store) since the shipping charges need to be flexible.
Table Rate for WooCommerce by Flexible Shipping (catchy name, eh?) is the leading WooCommerce plugin that handles table rate shipping, insurance for larger or expensive orders and even cash-on-delivery calculations.
#10 Discount Rules for WooCommerce
WooCommerce ships with built-in support for coupons, but it's not very adaptable. Discount Rules for WooCommerce lets you be more inventive with your coupons and discounts which can help you retain and attract new customers as well as boost your sales.
For example, you could offer 10% off orders over £100/$100. However, there are some limitations to the free version of the plugin, and you would need to pay for the premium version to enable some common deal types such as 'buy one get one free'. This is a shame, but the free version is enough to get started.
The plugins we've included in our list have been curated to improve your customer engagement, convenience and brand image. However, there are many other plugins out there that either didn't make the cut or are too niche to make our top ten list. When sourcing plugins, make sure they are updated regularly, work with the current version of both WordPress and WooCommerce and check the user reviews for any potential issues you may encounter.